NORQAIN

Founded in 2018 and headquartered in Nidau, Switzerland, NORQAIN is an independent, family-owned watch brand driven by a spirit of adventure and individuality. Established by Ben Küffer alongside partners including Ted Schneider and Mark Streit, the maison represents a new generation of Swiss watchmaking, combining traditional craftsmanship with a modern, active lifestyle ethos.

Identity

NORQAIN’s philosophy centers on freedom, exploration, and personal expression. Its timepieces reflect a bold, sporty aesthetic, enhanced by distinctive features such as customizable side plates. Designed for those who value independence, the brand’s identity resonates with a dynamic audience seeking authenticity beyond established luxury conventions.

Craft

The brand’s collections—Independence, Adventure, and Freedom—span contemporary sport designs, rugged performance watches, and refined vintage-inspired pieces. Powered by Swiss automatic and manufacture movements developed in partnership with Kenissi, many models achieve chronometer certification. With a focus on durability, precision, and innovation, NORQAIN continues to establish its place within modern Swiss watchmaking.