Sunreef Yachts marks the first BRABUS ULTIMA 55 sale and the world premiere of the electric Sunreef 100 Eco at Monaco Yacht Show 2026. GCC yacht market update.
An Editor’s Read
- September 2026 marks the first confirmed sale of the BRABUS ULTIMA 55, the product of Sunreef Yachts’ collaboration with performance motorsports brand BRABUS, according to the shipyard.
- The electric Sunreef 100 Eco gets its world premiere at Monaco Yacht Show, 23–26 September, Port Hercules, with exclusive private viewings.
- Two charter yachts, the 80 Sunreef Power Bohemia and the Sunreef 80 Eco Hu-Lysse, are on display at the Cannes Yachting Festival.
- The Sunreef 80 Noctis, a brand-new 2026 24-metre sailing catamaran for up to eight guests, has entered the Sunreef brokerage fleet.
From Collaboration to Confirmed Sale
The BRABUS ULTIMA 55 sold within weeks of its public unveiling, a pace that reflects the weight the BRABUS name carries across performance-minded buyers from the Gulf to the Mediterranean. Sunreef Yachts states that the new owner can expect agility and dynamic performance on the water, paired with exceptional interior design.
Monaco, September: A World Premiere
Port Hercules hosts the Sunreef 100 Eco from 23 to 26 September, marking the global debut of Sunreef’s new electric sailing flagship. The shipyard describes the vessel as a benchmark in yacht design and engineering, with private viewings covering its groundbreaking technology and living spaces.
For buyers in the Gulf exploring electric sailing at the 30-metre-plus scale, the Monaco window is the first opportunity to assess the 100 Eco in person. Viewings are by private appointment.
Cannes and the Brokerage Market
At the Cannes Yachting Festival, the 80 Sunreef Power Bohemia and the Sunreef 80 Eco Hu-Lysse will welcome guests aboard for private viewings. The Bohemia covers Mediterranean cruising grounds from Corsica and Sardinia to Greece; the Hu-Lysse, with four cabins and sustainable engineering, targets family charter programmes.
Separately, the Sunreef 80 Noctis has joined the brokerage fleet. Built in 2026, the 24-metre sailing catamaran accommodates up to eight guests across generously designed accommodation and panoramic relaxation areas. For buyers weighing a new build against a ready-to-sail catamaran with modern luxury specifications, Noctis presents a direct path to ownership.
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Frequently Asked Questions
Has the first BRABUS ULTIMA 55 been sold?
Sunreef Yachts confirms the first BRABUS ULTIMA 55 has been sold. The new owner will experience the yacht's performance on the water alongside its exceptional interior design.
Where and when is the Sunreef 100 Eco world premiere taking place?
The Sunreef 100 Eco will have its world premiere at the Monaco Yacht Show, running from 23 to 26 September at Port Hercules, with exclusive private viewings available.
Which Sunreef yachts are available to view at the Cannes Yachting Festival?
Two charter yachts are on display: the 80 Sunreef Power Bohemia and the Sunreef 80 Eco Hu-Lysse, both available for private viewings during the Cannes Yachting Festival.
What is the Sunreef 80 Noctis and is it available for purchase?
The Sunreef 80 Noctis is a brand-new 2026, 24-metre sailing catamaran accommodating up to eight guests. It has joined the Sunreef brokerage fleet and is available on the brokerage market.
Explore more from SUNREEF YACHTS: Sunreef Ultima 88: World Premiere at Cannes Yachting Festival 2026 · Sunreef 100 Eco: The Solar-Powered Superyacht Redefining Clean Cruising.
