Key Highlights
- Limited-edition COCO MADEMOISELLE Eau de Parfum Purse Spray designed as a jewel-like accessory with a wearable chain.
- ROUGE COCO hydrating lipstick enables intuitive, mirror-less application in 20 shades for many skin tones.
- LE CRAYON LÈVRES lip pencil creates a precise semi-matte line with extended wear and adjustable intensity.
- COCO MADEMOISELLE Pearly Body Oil leaves a shimmering glow and a soft, satiny finish on skin.
- SUBLIMAGE LA CRÈME YEUX helps smooth, brighten and reduce the look of dark circles and puffiness.

A Jewel-Like Expression of COCO MADEMOISELLE
CHANEL revisits the fresh, ambery signature of COCO MADEMOISELLE in a limited-edition Eau de Parfum Purse Spray conceived as an accessory in its own right. The object resembles jewelry, with a pearl-like bead, camellia charm and chain that allow it to be worn around the wrist so fragrance stays close at hand.
This on-the-go format follows the wearer from morning to night, taking COCO MADEMOISELLE beyond the vanity table. The familiar composition is reframed through portability and ornamentation, becoming both olfactory signature and finishing touch in a single movement.
Lips: Intuitive Colour and Precise Definition
ROUGE COCO: Hydration with Effortless Glide
At the heart of the selection, ROUGE COCO focuses on comfort and ease. Its hydrating formula glides on in one smooth stroke, allowing colour to be applied quickly and evenly, even without a mirror, while the black and golden case preserves the recognisable CHANEL silhouette.
The 20 shades are conceived to complement a wide range of skin tones and styles, refined to immediately wearable colours. ROUGE COCO positions itself as a daily companion that fits naturally into an on-the-go routine while maintaining a polished finish.
LE CRAYON LÈVRES: Structure and Longevity
To pair with lipstick, LE CRAYON LÈVRES is a lip pencil designed for precision and durability. Its semi-matte line helps prevent feathering so the contour remains clean, supporting extended wear when lips are the focus.

The pencil includes two integrated tools: a sharpener to keep the tip precise for a crisp outline, and a blending brush that lets the wearer soften and diffuse colour for a more blended effect. Together they turn LE CRAYON LÈVRES into a complete lip-defining instrument.
Luminous Skin: From Shimmering Veil to Transformed Eyes
COCO MADEMOISELLE Pearly Body Oil
Extending the COCO MADEMOISELLE universe from pulse points to the silhouette, the Pearly Body Oil focuses on light and touch. This shimmering oil gives skin a luminous glow while delivering a satiny veil that catches the light and enhances movement.
The oil carries the sensual signature of the original composition, creating a layering ritual that unites fragrance and radiance within a single dressing step.
SUBLIMAGE LA CRÈME YEUX
Completing the New and Now selection, SUBLIMAGE LA CRÈME YEUX is presented as a comprehensive eye cream. It focuses on smoothing and illuminating the delicate eye contour while addressing the look of dark circles and puffiness, two key factors in how rested the eyes appear.

By acting on multiple visible signs at once, SUBLIMAGE LA CRÈME YEUX aims to leave the eye area looking bright, smooth and revitalised. Its emphasis on radiance and refinement aligns with the rest of the collection, which also privileges texture, light and a considered finish.
Why It Matters
For the GCC, where beauty rituals bridge discreet daytime polish and evening sophistication, CHANEL’s New and Now selection offers portable fragrance, long-wear lip definition and targeted eye care in step with an always-on lifestyle. The focus on glow, comfort and ease of application speaks to a clientele that values impact delivered through precise, thoughtful details.
To stay informed about future CHANEL launches and curated beauty selections tailored to the region, subscribe to our newsletter or speak with your preferred luxury beauty advisor in the GCC.
Frequently Asked Questions
What makes the COCO MADEMOISELLE Eau de Parfum Purse Spray unique as a wearable accessory?
The limited-edition purse spray is designed as a jewel-like accessory with a pearl-like bead, camellia charm and chain that allow it to be worn around the wrist, keeping fragrance close at hand throughout the day and night.
How many shades does ROUGE COCO hydrating lipstick come in and what is its key feature?
ROUGE COCO is available in 20 shades designed to complement a wide range of skin tones, and its hydrating formula allows intuitive, mirror-less application with one smooth stroke for a polished finish.
What tools are integrated into LE CRAYON LÈVRES lip pencil?
LE CRAYON LÈVRES includes two integrated tools: a sharpener to keep the tip precise for a crisp outline, and a blending brush that allows the wearer to soften and diffuse colour for a more blended effect.



