UNIMATIC / South Park Team Up for the Towelie Modello Quattro UT4-TW
Key Highlights
- Third UNIMATIC x South Park collaboration, launching April 20th, 2026
- 40mm brushed stainless steel Modello Quattro case, water resistant to 300 metres
- Quartz VJ43B movement with a day-changing Towelie expression dial window
- Limited edition of 200 individually numbered pieces, priced at €420 EUR (ex VAT)
- Exclusively available at unimaticwatches.com, nordstrom.com, and Nordstrom NYC Flagship
A Third Return to South Park — and a Very Familiar Towel
UNIMATIC has built a reputation for disciplined, no-nonsense toolwatch design since its founding in 2015 by industrial designers Giovanni Moro and Simone Nunziato, both alumni of Milan’s Politecnico di Milano. That design rigour has never stopped the Milan-based brand from pursuing unexpected creative territory, as evidenced by two earlier forays into the irreverent universe of South Park. The third chapter, announced April 20th, 2026, focuses squarely on Towelie — the show’s most deliberately absurd creation — and results in the Modello Quattro ref. UT4-TW. It is a collaboration that, on paper, should not work, yet in execution feels entirely coherent.
The UT4-TW translates animated storytelling into an object rooted in functionality. Rather than reducing the South Park licence to surface-level graphics, UNIMATIC has embedded the character into the watch’s mechanism itself. A dedicated dial window changes Towelie’s facial expression each day of the week via the Quartz VJ43B movement’s day disk — introducing a subtle narrative that unfolds across seven days without disrupting the clean layout that defines the Modello Quattro line. It is a modest but genuinely clever design decision.
Case, Crystal, and the 360° Protection System
The UT4-TW occupies a 40mm brushed stainless steel case — a format that sits comfortably across a wide range of wrist sizes and aligns with UNIMATIC’s broader toolwatch philosophy. The dial is shielded by a flat sapphire crystal measuring 2.8mm thick, and every piece is individually tested for water resistance to 300 metres, credentials that position the watch firmly in professional dive-tool territory. These are not specifications introduced for marketing effect; they reflect the brand’s consistent commitment to functional reliability.
Central to the case architecture is UNIMATIC’s 360° protection system, designed in-house and manufactured in Italy. The system is engineered to absorb extreme environmental stress and impacts while keeping overall weight low — a balance that separates genuinely functional toolwatches from their more ornamental counterparts. Here, the system is finished in a pale purple tone, a restrained but unmistakable nod to Towelie’s colour palette. It is exactly the kind of detail that rewards closer inspection without announcing itself from across a room.
Dial Character and Day-Changing Personality
Seven Expressions, Seven Days
The Quartz VJ43B movement serves as the mechanical backbone for the watch’s most distinctive feature: a day disk printed with varying Towelie expressions. As the day advances, so does the character’s mood — lending the dial a dynamic quality that transforms an otherwise static display into something genuinely engaging. The expressions are drawn from the show’s visual vocabulary, keeping the collaboration credible for fans while remaining legible and uncluttered for those encountering the character for the first time.
Collectible Credentials
Each UT4-TW is individually numbered within the 200-piece production run, reinforcing its status as a collector-grade release rather than an open-edition novelty. The watch arrives in UNIMATIC’s signature tough case, accompanied by a warranty card bearing a unique ID seal — a packaging approach that underlines the brand’s attention to the full ownership experience. Two straps are included: a Towelie-purple TPU two-piece quick-release strap for active wear and an additional purple suede leather strap for a more refined everyday look.
Pricing, Availability, and the UNIMATIC Approach
The Modello Quattro ref. UT4-TW launches at €420 EUR (ex VAT), available exclusively through unimaticwatches.com, nordstrom.com, and the Nordstrom NYC Flagship store. The price point is consistent with UNIMATIC’s founding philosophy: to deliver top-tier design and quality specifications at a competitive price, without the premiums associated with traditional Swiss luxury. Founded in 2015 and headquartered in Milan, the brand has held to this position across every release, collaborative or otherwise.
Why It Matters
The UNIMATIC x South Park Modello Quattro UT4-TW demonstrates that pop-culture collaborations need not compromise a brand’s design integrity. By embedding the character into the watch’s mechanical function rather than simply printing him on a dial, UNIMATIC has produced a limited-edition toolwatch that earns its collectible status on structural and narrative grounds alike. For GCC collectors drawn to Italian independent watchmaking and limited-run pieces with genuine personality, the UT4-TW arrives at a price and specification that are difficult to argue with.
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Frequently Asked Questions
What is the case size and material of the UNIMATIC Modello Quattro UT4-TW?
The UT4-TW is housed in a 40mm case crafted from brushed stainless steel, protected by a 2.8mm thick flat sapphire crystal.
What movement powers the UNIMATIC UT4-TW Towelie edition?
The watch is powered by the Quartz VJ43B movement, whose day disk features various Towelie expressions that change throughout the week.
How many pieces of the UNIMATIC x South Park UT4-TW were produced?
The Modello Quattro ref. UT4-TW is a limited edition of 200 individually numbered pieces.
What is the price of the UNIMATIC Towelie Modello Quattro UT4-TW and where can it be purchased?
The UT4-TW is priced at €420 EUR (ex VAT) and is exclusively available through unimaticwatches.com, nordstrom.com, and at the Nordstrom NYC Flagship store.
What straps are included with the UNIMATIC UT4-TW?
The watch comes with a Towelie-purple TPU two-piece quick-release strap and an additional purple suede leather strap, both designed for everyday comfort and durability.
