AC/DC
Rock & Roll Legends
In the vibrant city of Sydney, Australia, back in November 1973, a hard rock band was born that would electrify the world: AC/DC. The band's journey began with two brothers, Malcolm and Angus Young, who were inspired by a simple yet powerful moment. Their sister Margaret spotted the initials "AC/DC" on a sewing machine, and the name struck a chord. "AC/DC," standing for "alternating current/direct current," perfectly captured the band's high-voltage energy and dynamic style of rock and roll.
From these humble beginnings, AC/DC skyrocketed to global fame, selling an estimated 200 million albums worldwide, with 68 million of those in the United States alone. Their electrifying performances and relentless spirit made them legends in the world of rock music.
Franck Muller
Master of Complications
Staying true to its origins, Franck Muller Genève remains nestled in the charming village of Genthod, where Franck Muller began his journey in 1983, just outside Geneva. Here, every mechanical watchmaking marvel conceived by Franck Muller is meticulously designed and developed within our own workshops.
From the initial sketch of a groundbreaking mechanism to the detailed execution of plans, the construction of prototypes, and the careful monitoring of production, each step in the creation of a watch is meticulously overseen to ensure perfection. Every stage in the watchmaking process is carefully supervised to achieve flawless results.
WATCHESPEDIA
People matter most
What we truly cherish are the people behind every brand. Our goal is to connect these individuals to create extraordinary things together. Since our inception in 2003, we’ve forged partnerships with over forty esteemed brands, spanning various domains such as communication, marketing, public relations, press, and events. From A to Z, including Audemars Piguet, Bulgari, Cartier, Chopard, De Bethune, Franck Muller, Greubel Forsey, Harry Winston, Jaeger-LeCoultre, Piaget, Roger Dubuis, Tag Heuer, Vacheron Constantin, and Zenith, these collaborations allow us to bring great ideas to life.
