TAG Heuer Carrera Heuer 01 Aston Martin
March 16, 2018
To mark the new partnership, TAG Heuer presented two magnificent special editions honouring the British luxury brand. The Swiss watchmaker drew on its extensive expertise and through a strong collaboration with the Aston Martin design team to develop the designs, drawing direct inspiration from the colours, shapes, patterns and materials characteristic of Aston Martin's sports cars. Every detail imparts a creative touch and recalls the overarching automotive spirit of the partnership.
The first model is the prestigious TAG Heuer Carrera Calibre Heuer 01 chronograph, which draws inspiration from Aston Martin's luxury universe. The famous manufacture movement is visible through the dial, which is skeletonised in a hexagonal pattern that recalls the details on the new Vantage, for an exclusive Aston Martin dial. Meanwhile, the sturdy 45 mm solid steel case also presents a design that was specifically developed for this edition, which features lines on the side to evoke speed, the race track and piston. In another of the piece's exclusive features, the shape of the lugs has been revisited, taking inspiration from the lines of Aston Martin's emblematic bodywork. With a black ceramic tachymeter bezel, this piece is the perfect reflection of the expertise and technical mastery arising from the partnership between the two brands.